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Bachelor of Marketing (Honours)


80 cp

Minimum duration: 1 year full-time or equivalent part-time.

Course available at:
Brisbane, Queensland
Melbourne, Victoria
Sydney (North Sydney), NSW

EFTSL value of units: All 10 cp units in this course have an EFTSL value of 0.125. Units with a cp value of a multiple of 10 have corresponding EFTSL values.

1. Admission Requirements – Honours Degree1

To be eligible to apply for admission to the honours degree course, a student must have completed the Bachelor of Marketing pass degree or equivalent, normally within the last five years, at least a credit average including at least 4 of the units in the major sequence of the discipline of the honours course.

2. Requirements for Completion of the Honours Degree

To qualify for the Honours degree a student must, in addition to satisfying the requirements of the Pass degree, complete 80 cp from the Schedule of Honours Units.

3. Progression within the Course

In all aspects of progress through the course, students will be advised by the Course Coordinator and bound by decisions of the Faculty Learning and Teaching Committee.

Schedule of Honours Units

Click here for Unit Descriptions

Prerequisite (Pre), co-requisite (Co) and incompatible (Inc) units are indicated in parentheses where applicable.

Unit Code Credit Points Unit Name
BUSN401 10 Research Methods
BUSN402 10 Advanced Business Coursework 1
BUSN405 10 Honours Proposal
BUSN411 10 Advanced Business Coursework 2

and (a)
Unit Code Credit Points Unit Name
BUSN406 40 Honours Thesis (Full-Time) (Pre: BUSN405 Honours Proposal)

or (b)
Unit Code Credit Points Unit Name
BUSN408 10 Honours Thesis A (Part-time) (Pre: BUSN405 Honours Proposal)
BUSN409 10 Honours Thesis B (Part-time) (Pre: BUSN408 Honours Thesis A (Part-Time))
BUSN410 20 Honours Thesis C (Part-time) (Pre: BUSN409 Honours Thesis B (Part-Time))

1A student must also comply with the Admission Rules.